Website Design Townsville Flinders Street, Townsville City QLD 4810 0413 651 740
Website Design Townsville Flinders Street, Townsville City QLD 4810 0413 651 740
Ecommerce web design Townsville retailers can run themselves
My ecommerce web design Townsville service builds online stores on WordPress and WooCommerce. You get a shop you own, payments straight to your bank and shipping set up for North Queensland and beyond.
A store you own on top of WordPress
WooCommerce is the free shop software that runs on WordPress. It turns a normal website into a store with products, a cart, checkout and order emails. Because it sits on WordPress, the shop and the rest of your site live in one place with one login.
Hosted shop platforms charge a monthly plan, often take a cut through their own payment system and charge more again for the apps that add basic features. WooCommerce has no platform fee. You pay your host and your payment provider. That is about it.
It also means everything I said on the WordPress websites page applies here. You own the store, can move it to any host and can hire any WordPress developer to work on it.
The working parts of a small online shop
Every ecommerce build is set up for how you actually sell, not loaded with features you will never use.
Products with photos, descriptions, sizes or colours, sorted into categories that make sense to shoppers.
Card payments through a provider such as Stripe or Square, with money going straight to your account.
Rates for local delivery, regional Queensland and the rest of Australia, set by weight, value or flat fee.
A pick up option at checkout for Townsville customers who would rather grab the order themselves.
Prices shown with GST, tax invoices emailed automatically and order records kept for your bookkeeper.
Stock that counts down as orders come in, with low stock alerts and sold out labels.
Shipping and delivery that suits the region
Running a shop out of Townsville brings its own questions. Freight to Brisbane or Sydney can cost more than the product. Customers in Charters Towers, Ayr or Ingham expect reasonable postage. Orders to Magnetic Island might need a different delivery note. All of that can be handled with clear shipping rules at checkout.
I set the rules up with you before launch, test real orders to different postcodes and make sure customers see the shipping cost before they reach the payment page. That one change alone stops a lot of abandoned carts.
Local delivery zones work well for food, garden supplies and bulky goods where you only want to deliver within a set distance of your shed or store.
From product list to first order
Most of the time on an ecommerce build goes into getting product details right, so that is where it starts.
1
You send a spreadsheet of products, prices, sizes and photos. I help sort them into categories.
2
The shop pages, checkout, payment gateway and shipping rules are built on a private staging site.
3
Real test orders go through every payment method and shipping zone so nothing surprises a customer.
4
The shop goes live and a video call shows you how to add products, process orders and issue refunds.
Fixed quotes with GST included
Small stores fit the Advanced package. Bigger catalogues and custom features are quoted on their own.
$3,300
A WooCommerce store with up to about fifty products, payment gateway, shipping rules and up to fourteen pages of copy.
Custom quote
Hundreds of products, wholesale pricing, product imports or special features are scoped and quoted separately.
From $19 a month
WooCommerce updates often, so a support plan keeps the shop patched, backed up and taking payments.
What Townsville retailers ask about selling online
Have a question that is not covered here? Ring me or send a message and you will hear back from me within one business day.
Website Design Townsville, run by Nick Fritzkowski, builds WooCommerce online shops for small Townsville retailers, makers and suppliers. Each store runs on WordPress, is owned by the business and is quoted at a fixed price. The Advanced Website package at $3,300 covers up to about fifty products, a payment gateway, shipping rules and a training call.
WooCommerce suits a Townsville online store that wants full ownership and no platform fees, while Shopify suits owners who prefer a fully hosted system and do not mind ongoing plan and app costs. WooCommerce sits on WordPress, so the shop and the rest of the site share one login. Website Design Townsville and Nick build on WooCommerce for that reason.
Shipping for customers outside Townsville is set up as zones in the store, with separate rates for local delivery, regional Queensland and the rest of Australia. Each zone can use flat rates, weight based rates or free shipping over a set amount. Customers see the cost before paying, which reduces abandoned carts on longer distance orders.
Townsville customers can choose a click and collect option at checkout so they pick up their order instead of paying postage. The store emails them when the order is ready and shows your pick up hours. It is a simple setting in WooCommerce and works well for retailers who want local buyers to visit their counter.
An ecommerce website in Townsville takes about six to ten weeks to build for a store of up to fifty products. The biggest factor is how quickly product photos, prices and descriptions are ready. Having a tidy spreadsheet of products before the build starts can take weeks off the timeline and makes launch day much smoother.
Running a WooCommerce shop in North Queensland costs hosting of about $15 to $25 a month plus the payment provider’s fee on each sale, with no WooCommerce platform fee. Some features such as advanced shipping or subscriptions use paid add ons with a yearly licence. Those are discussed before the build so there are no ongoing surprises.
Send me a rough idea of your products and how you ship. I will come back with a scope and fixed price.
